{"id":337839,"date":"2022-01-10T17:54:13","date_gmt":"2022-01-10T16:54:13","guid":{"rendered":"https:\/\/agence-samba.com\/?p=337839"},"modified":"2023-01-04T17:33:34","modified_gmt":"2023-01-04T16:33:34","slug":"quelles-strategies-de-communication-adopter-quand-on-est-une-fondation","status":"publish","type":"post","link":"https:\/\/agence-samba.com\/en\/quelles-strategies-de-communication-adopter-quand-on-est-une-fondation\/","title":{"rendered":"Quelles strat\u00e9gies de communication pour une fondation ?"},"content":{"rendered":"

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strat\u00e9gie de communication<\/h3>\n

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Quelles strat\u00e9gies de communication adopter quand on est une fondation ?<\/h1>\n

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Entre 2011 et 2017, le nombre de fondations et fonds de dotation en France a presque doubl\u00e9*. \u00catre bien identifi\u00e9, savoir se distinguer, devient donc un enjeu croissant pour ces structures. Cependant, un \u00e9tat des lieux effectu\u00e9 aupr\u00e8s de plus d\u2019une centaine de fondations par l’Agence Limite r\u00e9v\u00e8le que seule une minorit\u00e9 de ces entit\u00e9s dispose d\u2019outils de communication performants.<\/p>\n

Trois grands profils de fondation ressortent : Les non-communicantes<\/em>, les n\u00e9o-communicantes<\/em> et les leaders<\/em>. Si les premi\u00e8res ne communiquent pas, par soucis de discr\u00e9tion et manque de moyens, les secondes tentent une \u00e9bauche de communication mais sans structure pr\u00e9cise. Dans la troisi\u00e8me cat\u00e9gorie encore minoritaire, de plus en plus de ressources humaines et financi\u00e8res sont\u00a0 investies dans la communication.<\/p>\n

Malgr\u00e9 une am\u00e9lioration ces derni\u00e8res ann\u00e9es, la communication reste encore souvent le parent pauvre par manque de structuration et de budgets. Pourtant, communiquer est plus que jamais n\u00e9cessaire. SAMBA vous fait d\u00e9couvrir les bases d\u2019une communication r\u00e9ussie<\/a><\/span> pour une fondation.<\/p>\n

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Pourquoi communiquer quand on est une fondation ?<\/span><\/h2>\n

[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#ffa33e\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ width=\u00a0\u00bb25%\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.16″ text_text_color=\u00a0\u00bb#02105b\u00a0\u00bb ol_font_size=\u00a0\u00bb3px\u00a0\u00bb header_font=\u00a0\u00bb|900|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#02105b\u00a0\u00bb header_2_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_3_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_4_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_4_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_5_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font_size=\u00a0\u00bb18px\u00a0\u00bb header_6_font=\u00a0\u00bbMuli|600|||||||\u00a0\u00bb header_6_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]La communication dans une fondation est aussi essentielle que dans une entreprise. Dans un premier temps, elle permet \u00e0 la fondation de se faire conna\u00eetre, de porter sa cause dans l\u2019espace public, de v\u00e9hiculer ses engagements<\/strong><\/a><\/span>, et de mettre en avant ses actions<\/strong>.<\/p>\n

D\u00e9velopper sa communication permet d’amorcer une prise de conscience collective, de favoriser la mobilisation de donneurs potentiels, et de trouver de nouvelles sources de financement, parfois m\u00eame au-del\u00e0 des fronti\u00e8res. De tels enjeux ne m\u00e9ritent-ils pas que les fondations mettent des moyens humains et financiers dans leur communication ?[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/agence-samba.com\/wp-content\/uploads\/2022\/03\/Fondation2.2.jpg\u00a0\u00bb alt=\u00a0\u00bbagende digitale communication ess \u00e9conomie sociale et solidaire\u00a0\u00bb title_text=\u00a0\u00bb4″ align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ width=\u00a0\u00bb100%\u00a0\u00bb width_tablet=\u00a0\u00bb100%\u00a0\u00bb width_phone=\u00a0\u00bb\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||3px|||\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb animation_delay=\u00a0\u00bb500ms\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb5%\u00a0\u00bb custom_css_before=\u00a0\u00bbcontent:\u00a0\u00bb;\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb4″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb85%\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb100%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_margin=\u00a0\u00bb|auto|50px|auto|false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||30px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||25px||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ text_text_color=\u00a0\u00bb#02105b\u00a0\u00bb text_line_height=\u00a0\u00bb1.4em\u00a0\u00bb ol_font_size=\u00a0\u00bb3px\u00a0\u00bb header_font=\u00a0\u00bb|900|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#02105b\u00a0\u00bb header_2_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_2_font_size=\u00a0\u00bb28px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bb|800|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_4_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_4_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_5_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font_size=\u00a0\u00bb22px\u00a0\u00bb header_5_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_6_font=\u00a0\u00bbMuli|600|||||||\u00a0\u00bb header_6_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb custom_margin=\u00a0\u00bb0px||10px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb animation_direction=\u00a0\u00bbbottom\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb18px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb20px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Structurer et optimiser sa communication, \u00e9tape par \u00e9tape<\/h2>\n

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Pour mettre en place une strat\u00e9gie de communication<\/a> efficace, voici quelques axes \u00e0 travailler.<\/span><\/p>\n

Un travail de strat\u00e9gie de communication est le pr\u00e9alable n\u00e9cessaire \u00e0 tout planning strat\u00e9gique. Au cours d’ateliers avec un expert, vous reviendrez sur votre ADN, la singularit\u00e9<\/a> de votre entit\u00e9 et votre mission. Puis, que ce soit pour faire conna\u00eetre votre cause, am\u00e9liorer votre image ou encore provoquer une action du public, vous devez d\u00e9finir des objectifs clairs ainsi que d\u00e9terminer quelles sont vos cibles.<\/span><\/p>\n

En d\u00e9terminant votre valeur ajout\u00e9e gr\u00e2ce \u00e0 l\u2019analyse de vos \u00ab concurrents \u00bb, vous pourrez aussi vous d\u00e9marquer pour mieux communiquer.<\/p>\n

Le message que vous devrez faire passer devra lui aussi \u00eatre construit, par exemple sous la forme d\u2019un r\u00e9cit (storytelling), et \u00e9ventuellement traduit pour toucher des cibles \u00e9trang\u00e8res.<\/p>\n

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Quels outils et supports privil\u00e9gier pour mieux communiquer ?<\/span><\/h2>\n

[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#ffa33e\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ width=\u00a0\u00bb25%\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.16″ text_text_color=\u00a0\u00bb#02105b\u00a0\u00bb ol_font_size=\u00a0\u00bb3px\u00a0\u00bb header_font=\u00a0\u00bb|900|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#02105b\u00a0\u00bb header_2_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_3_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_4_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_4_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_5_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font_size=\u00a0\u00bb18px\u00a0\u00bb header_6_font=\u00a0\u00bbMuli|600|||||||\u00a0\u00bb header_6_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Seulement 40 des 120 structures \u00e9tudi\u00e9es par l’Agence Limite ont un site conforme aux normes actuelles et performant ! La premi\u00e8re chose \u00e0 faire pour une fondation est de d\u00e9velopper sa visibilit\u00e9 sur le web avec un site internet<\/a> bien r\u00e9f\u00e9renc\u00e9<\/a> et optimis\u00e9<\/strong>, et digitaliser sa communication en investissant du temps et des ressources sur des r\u00e9seaux sociaux cibl\u00e9s. L\u2019envoi r\u00e9gulier de newsletter est \u00e9galement un important levier de fid\u00e9lisation.<\/span><\/p>\n

Flyers, t\u00e9l\u00e9vision, presse, radio, communiqu\u00e9s de presse\u2026 Les outils ne manquent pas. La communication passe aussi par les salons, la mise en place de partenariats, et autres \u00e9v\u00e8nements physiques ou digitaux<\/a><\/span>.<\/p>\n

SAMBA accompagne les fondations dans la structuration ou la refonte de leur communication : strat\u00e9gie de communication, cr\u00e9ation de site responsive, identit\u00e9 de marque et supports de communication.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ text_text_color=\u00a0\u00bb#02105b\u00a0\u00bb text_font_size=\u00a0\u00bb12px\u00a0\u00bb ol_font_size=\u00a0\u00bb3px\u00a0\u00bb header_font=\u00a0\u00bb|900|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#02105b\u00a0\u00bb header_2_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_3_font=\u00a0\u00bbMuli|800|||||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_4_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_4_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font=\u00a0\u00bbMuli|700|||||||\u00a0\u00bb header_5_text_color=\u00a0\u00bb#ffa33e\u00a0\u00bb header_5_font_size=\u00a0\u00bb18px\u00a0\u00bb header_6_font=\u00a0\u00bbMuli|600|||||||\u00a0\u00bb header_6_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb text_orientation=\u00a0\u00bbright\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]*d’apr\u00e8s l’\u00e9tude r\u00e9alis\u00e9e par Xavier Gay, directeur de l’Agence Limite[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_module=\u00a0\u00bb340000″ saved_tabs=\u00a0\u00bball\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.19.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb5%||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_margin_phone=\u00a0\u00bb20%||0px||false|false\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″ custom_margin_tablet=\u00a0\u00bb5%||0px||false|false\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ text_font=\u00a0\u00bb|700||on|||||\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb text_letter_spacing=\u00a0\u00bb2px\u00a0\u00bb header_font=\u00a0\u00bb|||on|||||\u00a0\u00bb header_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_font_size=\u00a0\u00bb16px\u00a0\u00bb header_letter_spacing=\u00a0\u00bb3px\u00a0\u00bb header_line_height=\u00a0\u00bb1.5em\u00a0\u00bb header_3_font=\u00a0\u00bb|||on|||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_3_font_size=\u00a0\u00bb16px\u00a0\u00bb header_3_letter_spacing=\u00a0\u00bb3px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_margin_phone=\u00a0\u00bb\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb header_text_color_tablet=\u00a0\u00bb\u00a0\u00bb header_text_color_phone=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_text_color_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb14px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_line_height_tablet=\u00a0\u00bb1.9em\u00a0\u00bb header_line_height_phone=\u00a0\u00bb\u00a0\u00bb header_line_height_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_3_text_color_tablet=\u00a0\u00bb\u00a0\u00bb header_3_text_color_phone=\u00a0\u00bb#eb5a3b\u00a0\u00bb header_3_text_color_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_3_font_size_tablet=\u00a0\u00bb14px\u00a0\u00bb header_3_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_3_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_3_line_height_tablet=\u00a0\u00bb1.9em\u00a0\u00bb header_3_line_height_phone=\u00a0\u00bb\u00a0\u00bb header_3_line_height_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb header_text_color__hover_enabled=\u00a0\u00bboff|desktop\u00a0\u00bb]<\/p>\n

Nos articles sur la m\u00eame th\u00e9matique<\/h3>\n

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strat\u00e9gie de communicationQuelles strat\u00e9gies de communication adopter quand on est une fondation ?Entre 2011 et 2017, le nombre de fondations et fonds de dotation en France a presque doubl\u00e9*. \u00catre bien identifi\u00e9, savoir se distinguer, devient donc un enjeu croissant pour ces structures. Cependant, un \u00e9tat des lieux effectu\u00e9 aupr\u00e8s de plus d\u2019une centaine de fondations par l’Agence Limite r\u00e9v\u00e8le que seule une minorit\u00e9 de ces entit\u00e9s dispose d\u2019outils de communication performants. Trois grands profils de fondation ressortent : Les non-communicantes, les n\u00e9o-communicantes et les leaders. Si les premi\u00e8res ne communiquent pas, par soucis de discr\u00e9tion et manque de moyens, les secondes tentent une \u00e9bauche de communication mais sans structure pr\u00e9cise. Dans la troisi\u00e8me cat\u00e9gorie encore minoritaire, de plus en plus de ressources humaines et financi\u00e8res sont\u00a0 investies dans la communication. Malgr\u00e9 une am\u00e9lioration ces derni\u00e8res ann\u00e9es, la communication reste encore souvent le parent pauvre par manque de structuration et de budgets. Pourtant, communiquer est plus que jamais n\u00e9cessaire. SAMBA vous fait d\u00e9couvrir les bases d\u2019une communication r\u00e9ussie pour une fondation.Pourquoi communiquer quand on est une fondation ?La communication dans une fondation est aussi essentielle que dans une entreprise. Dans un premier temps, elle permet \u00e0 la fondation de se […]<\/p>\n","protected":false},"author":3,"featured_media":337909,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1920","footnotes":""},"categories":[32],"tags":[],"class_list":["post-337839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategie-de-communication"],"yoast_head":"\nQuelles strat\u00e9gies de communication adopter quand on est une fondation ?<\/title>\n<meta name=\"description\" content=\"\u00catre identifi\u00e9 rapidement et v\u00e9hiculer ses engagements : SAMBA vous fait d\u00e9couvrir les bases d\u2019une communication r\u00e9ussie pour une fondation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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